Insurance product explainer video

When we think of insurance, we imagine it to be anything but exciting. A bland world with a lot of paperwork and fine print. I guess that was the challenge for this project. We used some vibrant bright colours and sharp graphics to make it look happening and colourful while explaining the idea in a fascinatingly simple manner. Ketan made sure the animation is equally fun and flows smoothly to engage the viewer through to the end. We were more than glad to be able to head the animation part in this project in collaboration with Breakfast of Champions, London UK.